Newsletters are great for informing and creating buzz around new product launches before and after the product launch.īefore the launch: You can talk about the forecast you are launching, give a sneak peek and build up the excitement. We tend to keep our newsletter fun as well as informative.Ĭustomize this weekly roundup newsletter template 5. Besides talking about your product and brand, you can also curate information around the web and share it with your subscribers.Īt Mailmodo, our roundup newsletter consists of product launches, in-depth guides we published, expert insights, GIFs or tweets we came across, etc. This newsletter is usually long and gives readers an overview of what you did in the past week or month. Roundup newsletters are great for giving an overview of what you did at a specific time. This section introduces our guest, a topic we'll cover, all the relevant details, and a registration link.Ĭheck out more webinar email templates 4. If we have an upcoming webinar, we talk about it first in our biweekly newsletters. So, if you have a webinar coming up, why not talk about it in your newsletters? Since covid-19, webinars have become mainstream and one of the content assets for businesses to get leads and spread brand awareness.Ĭhances are you are in the same boat. Related guide: 10 Email Newsletter Best Practices To Follow In 2023 3. We are redirecting users to our blog posts which discuss these tactics in more detail. The bullet points are actionable and offer digestible information in no time. In this example, Mailmodo covers tactics marketers can use to build an email list from scratch. Give a summary and redirect users to the main page. There are two ways to implement this idea:Ĭover the topic in-depth within the newsletter without any CTA, or Discuss how-to guidesĪ how-to guide is a classic newsletter idea where you can share strategies or tactics related to your subscribers' pain points. The images and GIFs add a real-time touch that engages readers.Ĭustomize this product update email 2. Mailmodo sends this well-curated product update newsletter summarizing all the updates made to the product. You can summarize different updates encouraging existing customers to try it out to get the most out of your product/services. Share job opportunities in your industryĪdded a new feature? Updated an existing feature? Or launched a new feature altogether? Tell your subscribers about it in your newsletter. We have curated a list of 23 exciting newsletter ideas that will hook your subscribers. Accessed February 25, 2023.Are you washed up and out of ideas on what to write about in your newsletters?Ĭonstantly coming up with new ideas in marketing can be a draining task, and running out of ideas is inevitable at that point. "The original Substacker: How China expert Bill Bishop built a six-figure newsletter business." Nieman Journalism Lab. The original Substacker: How China expert Bill Bishop built a six-figure newsletter business. Nieman Foundation for Journalism at Harvard, 15 Jul.
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